We make the invisible visible

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Who we are


Founder and Director J.R. Heffelfinger is a Webby Award winning filmmaker who has created content that has generated over +250 Million views to date across YouTube, Amazon and Hulu. Noted by Variety as "an emerging talent" for his debut feature "Niji no Shita Ni", his ability to work across the broad spectrum of styles and subject matter has earned him a very unique place in the landscape of commercial and digital content. He is a storyteller whose mission is to unveil truths about the human condition, give voice to the voiceless and make the invisible, visible.

The creative team


J.R. Heffelfinger

Nick Von Gremp


Nini LeHyuhn

Maggie Mattuchio Flynn


Brian Butnick

Mitch Lerner

J.R. Heffelfinger


Ride with us

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